Hi, Iām Jake.
Iām an ego-free creative director helping brands evolve into leaders. š
For the last two decades, I have shaped the products and brands that have shaped culture.
Iāve managed global campaigns for Fortune 500 companies like Samsung and Google.
Led product teams to ship features and design apps for Twitch, J&J and more.
Galvanized change and fundraising for dozens of social impact initiatives.
Driven startups like my own to 50x growth.
I love guiding a companyās evolution and being the bridge between product, marketing, and brand.
I love mentoring teams (and learning from them too).
I love getting my hands dirty.
I hate drama.
Take a look at some of my work and if youāre interested in collaborating, letās talk.
I co-founded Caveday, building community around productivity; pioneering a new way to get things done in a world of distractions.
I get into the pixels and details in UX/UI design, brand storytelling, campaigns, strategy and more.
Why I Get Hired
Helping Brands Blow Up š
The game is finding unique opportunities for growth, earned media, and splashes that create recognition. Iāve worked with startups and Fortune 500 brands alike.
Culture-Defining Campaigns š„
People hate ads (hey, I do too). But people react to stories that are relatable, strategies that integrate into their lives and engage with work that is part of the zeitgeist. From TV and VR to social media, IRL stunts, and events, Iāve done it all.
Building Killer Teams šŖ
Teams are more than just an engine for work. Teams unlock potential of an organization. I have experience hiring, onboarding, and operationalizing creative teams in work systems that justā¦ work.
Name drop time!
A Few Career Wins š½ļø
Launched my own startup, Caveday, and grew it from three people to a staff of over fifty, acquiring over 10k customers.
Designed and sold a training program to nearly 100 companies generating more than $125k in 2 years.
First creative hire at Matter; created Emmy- and Webby-nominated work and pitch-winning strategy to help triple the agencyās size.
Film I creative directed of President Clinton is now part of MoMAās permanent collection.
Co-wrote and art directed the most Tweeted Super Bowl ad of 2012.
Led Samsung campaigns to outsell iPhone and become the only competition in the mobile phone market.
Hit the Reddit top 10 and snagged over 100M views in 72hrs. Made Timeās top viral ads of the year and AdAgeās viral brand of the year.
Launched Skylanders, a new category of video game that became the 11th biggest console franchise of all time.
How did you get here?
Oh. Youāre asking me?
I was asking you.
Okay, Iāll go first.
Chapter One: Advertising Big Brands (2006-2016)
Deutsch LA hired me while I was still in school as their youngest art director ever to work on PlayStation and HTC.
After 5 years, I joined 72andSunny to level up my creative skills. And I did.
My next challenge was how to use my skills for goodānot just sell tech.
Matter Unlimited brought me on as their first creative hire and I helped win pitches and awards that led to tripling the agency.
Chapter Two: Product Design (2016-2024)
When I left Matter, I realized I had fallen in love with product design.
I spent 10 years contracting with startups and Fortune 500 companies as a UX designer and grew into a product leader.
Product design helped me learn to remove my ego and prototype, test, and iterate quickly.
Chapter Three: Entrepreneurship (2017-present)
Building all these products, I was hungry to build something of my own.
In 2017, I co-founded Caveday, where I developed the brand, marketing, and content.
I developed Caveday for Teams and sold tailored programs of workshops and training to nearly 100 companies.
Caveday has grown from a single event to a global membership with MRR of >$65k.
Next Upā¦ collaborating with you?
My aim is to use my experience to evolve your brand into a leader.
Iād love to roll up my sleeves and develop the creative work, process, and team.
Ideally, weāre creating strategic, mission-driven work that improves peopleās lives and makes the world better.
Oh! Thereās more if you want to read my full story.